An ESCP Europe graduate, Ben Morel has a wealth of expertise within the sports activities and leisure business, serving as CEO of Six Nations Rugby since 2018. As Managing Director and Senior Vice President, Europe, Africa and the Center East. Throughout his tenure at these two main sports activities organisations, he performed a central position in enhancing the fan expertise and supporting the worldwide development and growth of key income streams for reinvestment in sports activities.
Ben Morel will start his new position within the spring of 2023.
In July 2022, each LFP and French skilled soccer golf equipment unanimously authorised to offer French Soccer a brand new impetus by the creation of a business entity following a strategic partnership with CVC Capital Companions (“CVC”). This venture represents an funding of €1.5 billion and investments within the Ligue 1 (“L1”) and Ligue 2 (“L2”) manufacturers, infrastructure, digital content material, new know-how instruments, all present a stronger fan expertise . The event of robust golf equipment that do properly in European competitions and maintain the L1 championship might be a part of a fruitful cycle that gives higher expertise retention, efficiency and attractiveness for the good thing about followers, golf equipment and L1 as a complete.
Headed by LFP President Vincent Labrune and operationally led by Ben Morel, the enterprise entity displays L1’s transformation in the direction of an entertainment-focused enterprise mannequin centered on the event of the Ligue 1 model and assists golf equipment in establishing their very own franchises. and the event of cross-platform content material. This new transfer will even allow the league to boost its partnerships with broadcasters, sponsors and different companions, each nationally and internationally. The announcement final October of the strategic partnership with Mon Petit Gazon (“MPG”), a fantasy soccer sport with greater than 4 million members that loved unprecedented success throughout the 2022 World Cup with the sport Mon Petit Prono (“MPP”), demonstrates this ongoing strategic shift. and lays out the foundations of the digital ecosystem that LFP seeks to develop to complement followers’ experiences throughout varied segments.
LFP President Vincent Labrune:
“The institution of our business presence opens a brand new chapter for French soccer. I’m delighted to have Ben Morel be a part of us. His appointment as CEO of the business entity will serve completely our mission, our robust purpose of growing French soccer. Supporting soccer golf equipment to the extent of our nationwide workforce, with its 25 years of expertise in Six Nations Rugby and NBA, its huge expertise might be of nice profit to the management. The transformation we began with our companion CVC, the newest efficiency of the French nationwide workforce, which got here in second within the 2022 World Cup, confirms this imaginative and prescient and makes us proud. It forces us to do all the things we will to make our skilled soccer league a benchmark within the European stage.”
Ben Morel, CEO of LFP’s enterprise enterprise:
“I need to thank Vincent Labrune and the Supervisory Board for his or her belief. They’ll depend on my dedication to steer this new thrilling part of development in French soccer. I’ll work intently with all golf equipment and all different LFP stakeholders. I’ll work intently with all of the golf equipment and different LFP stakeholders to create an modern and high-quality sport, placing our international followers on the middle of this new strategy.” We’re presenting the present.”
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